Passion for Nature and Outdoor Activities
For over 30 years, Alpinus has been inspiring people to explore the world and embrace a life in motion. Our history traces back to the dawn of Polish winter Himalayan climbing—born from a deep passion for the mountains and the adventurous spirit of pioneers like Artur Hajzer and Janusz Majer. as within this community that the idea emerged: to create professional apparel and equipment for those who are unafraid of challenges and share a profound love for nature. Discover the story behind the Alpinus brand.
1989
1990
1991
1992
1993-1998
2001
2013 (July 7)
2019-2020
2021-2024
Today
It all began at the summit – a dream born in the Himalayas
Artur Hajzer summits Annapurna and Shishapangma. After meeting Albrecht von Dewitz, the founder of the German outdoor brand Vaude, the vision is born: to create a Polish outdoor brand with true Himalayan DNA.The Birth of Alpinus
Artur Hajzer, Janusz Majer, Ryszard Nowak, and Dariusz Warecki found the Alpinus brand. Production begins in Chorzów – from the very start, the equipment is designed and manufactured in Poland by mountaineers for mountaineers.The First Major Contract that Fueled Growth
A contract with the Bundeswehr allowed the company to expand and move production to a larger scale.Woodpecker and the Pink Logo – The Beginning of a Legend
The launch of the Woodpecker backpack, which quickly becomes a brand icon. The company grows, employing hundreds of people, while the distinctive pink logo and slogans like "The Fifth Side of the World" and "Plus or Minus, Always Alpinus" build widespread brand recognition.Brand Evolution – From the Mountains to the World of Sports and New Markets
The mountain collection expands to include equipment and apparel for skiing, snowboarding, cycling, sailing, and children. The brand collaborates with GOPR (Mountain Volunteer Search and Rescue) and professional athletes, opens a new headquarters in Świętochłowice, and enters foreign markets (Austria, the Czech Republic, and Slovakia). During this period, the first products featuring Gore-Tex and SympaTex membrThe Broken Path
The brand disappears from the market, remaining only in the memories of an entire generation of hikers and Himalayan climbers.The Tragic Death of Artur Hajzer
On Gasherbrum I, the co-founder of Alpinus and a legend of Polish winter Himalayan climbing passes away.A New Beginning
The reactivation of Alpinus. A return to designing in Poland and the launch of the first apparel and equipment collections in this new chapter of our history. The Alpinus team—lifelong enthusiasts of the outdoors, especially the mountains—carries forward the values of the original 1990s creators. The new collections feature products made with Polartec® fabrics and Vibram® soles.The expansion of the technical collection: the range now includes PrimaLoft® insulation and the RECCO® rescue system. The brand collaborates with GOPR (Mountain Volunteer Search and Rescue) and outdoor ambassadors, including mountain guide Jasiek Sabała, and participates in major outdoor events such as the Mountain Festival in Lądek-Zdrój.
For Those Who Set Out for Adventure
Alpinus combines the experience of Himalayan climbers with modern technologies, creating durable and functional products for everyone who simply wants to get outdoors, explore the world, and lead an active lifestyle in the fresh air.
From Mountain Expeditions to Everyday Adventures in Nature
Over time, our journey has expanded far beyond the high peaks. Today, we design products that perform not only during alpine expeditions but also in bushcraft, skiing, cycling, Nordic walking, running, and all forms of tourism.
We believe that adventure is waiting just around the corner. Nature is a place where everyone can catch their breath, find peace, and enjoy those small, everyday journeys.
Our mission is to encourage people to step outside and find joy in being active outdoors. We create technical apparel, footwear, and equipment that provide comfort and protection in all conditions—regardless of the weather. Our products combine high-quality craftsmanship, functionality, and Polish engineering. We focus on the details that make a difference: practical solutions, refined cuts, and durable materials resistant to wind, rain, and low temperatures.
At Alpinus, we believe that the outdoors is for everyone—accessible, simple, and real. We operate in harmony with nature, with deep respect for the environment that serves as our inspiration and our playground.
People Who Truly Live the Outdoor Lifestyle
We are not a faceless corporation; we are a team of people who live the outdoor lifestyle ourselves. We test our products in the mountains, in the woods, and on the trail. You will often see us in our photos and videos because we value authenticity over manufactured stories. We are united by passion, collaboration, and a relaxed atmosphere, which translate into the sincere, energetic, and genuine face of our brand.
Dynamic Growth and Trusted Partners
Today, we are growing rapidly—from just a few products in 2020 to over 500 items in our current collection. We collaborate with mountain experts such as Tatra guide Jaś Krzeptowski-Sabała and travelers Anna and Piotr Wywiał, who support us with their experience and passion.
At Alpinus, we believe that the outdoors is not a distant dream—it is a lifestyle that starts right outside your door. Draw from nature. Discover our story, our mission, and the values behind our technical outdoor apparel and equipment.
"Our philosophy is rooted above all in education—inspiring people
to step outside and encouraging them to spend
i as much time as possible
in the great outdoors."
Marcin Mocarski,
CEO Alpinus Group
